Social Media Scheduling
Schedule posts to multiple social media platforms from one dashboard. Connect your accounts once and post everywhere.
Supported Platforms
| Platform | Post Types | Notes |
|---|---|---|
| Feed posts, Carousels, Reels, Stories | Business or Creator account required | |
| Posts, Photos, Videos | Page only (not personal profiles) | |
| TikTok | Videos | Business or Creator account |
| Posts, Articles, Photos | Personal profiles and Company pages | |
| X (Twitter) | Tweets, Threads | Standard accounts |
| Pins | Business accounts recommended | |
| YouTube | Videos, Shorts | Channel required |
| Threads | Text posts | Linked to Instagram |
Connecting Your Accounts
Step 1: Access Social Connections
- Go to Social Media in your dashboard
- You'll see a grid of supported platforms
Step 2: Connect a Platform
- Click Connect on the platform you want
- You'll be redirected to that platform's login page
- Log in and authorize StudioFlows
- You'll be redirected back to StudioFlows
- The platform will now show as "Connected"
Note: StudioFlows uses secure OAuth connections. We never see or store your social media passwords.
Step 3: Verify Connection
After connecting, you should see:
- Green "Connected" badge on the platform card
- Your account name/username displayed
- Option to disconnect if needed
Creating a Post
Step 1: Start a New Post
- Go to Posts in your dashboard
- Click Create Post
Step 2: Select Platforms
Choose which platforms to post to. You can select multiple platforms for cross-posting.
Pro tip: Each platform has different ideal image sizes and character limits. StudioFlows will warn you if your content doesn't fit a platform's requirements.
Step 3: Add Content
- Text/Caption: Write your post caption
- Images: Upload up to 10 images (for carousels)
- Video: Upload video content (platform limits apply)
- Link: Add a URL if supported
Step 4: Schedule or Post Now
Choose when to publish:
- Post Now: Publish immediately
- Schedule: Pick a date and time
- Save as Draft: Save for later editing
Optimal Posting Times
Based on photography industry data, here are general best times to post:
| Platform | Best Days | Best Times |
|---|---|---|
| Tuesday, Wednesday | 11am - 1pm, 7pm - 9pm | |
| Wednesday, Thursday | 1pm - 4pm | |
| Tuesday - Thursday | 7am - 8am, 12pm | |
| TikTok | Tuesday, Thursday | 7pm - 9pm |
| Saturday, Sunday | 8pm - 11pm |
Note: These are general guidelines. Your audience may be different. Check your analytics to find your optimal times.
Managing Scheduled Posts
Viewing Your Queue
Go to Posts to see:
- Scheduled: Posts waiting to be published
- Published: Posts that have been sent
- Drafts: Saved but not scheduled
- Failed: Posts that didn't publish (with error details)
Editing Scheduled Posts
- Find the post in your queue
- Click Edit
- Make your changes
- Click Save
Canceling a Scheduled Post
- Find the post in your queue
- Click Cancel or Delete
- Confirm the cancellation
Content Guidelines by Platform
| Content Type | Specifications |
|---|---|
| Feed Post | Square (1:1), Portrait (4:5), Landscape (1.91:1) |
| Carousel | Up to 10 images, same aspect ratio |
| Reels | 9:16 vertical, up to 90 seconds |
| Stories | 9:16 vertical, up to 60 seconds |
| Caption | Up to 2,200 characters |
| Content Type | Specifications |
|---|---|
| Photo | 1200x630 recommended |
| Video | Up to 240 minutes, 4GB max |
| Text | No hard limit, but 40-80 characters perform best |
| Content Type | Specifications |
|---|---|
| Image | 1200x1200 or 1200x627 |
| Video | Up to 10 minutes, 5GB max |
| Text | Up to 3,000 characters |
Instagram Carousel Tips
Carousels are powerful for photographers. Here's how to use them effectively:
- First image is key: Make it attention-grabbing
- Tell a story: Show before/after, BTS, or a series
- Mix formats: Combine photos with text slides
- End with CTA: Last slide should prompt action
Photographer tip: Share a carousel of 5-10 images from a session. Include a mix of poses, crops, and maybe one behind-the-scenes shot. Carousels get 3x more engagement than single images!
Hashtag Strategies
- Use 20-30 relevant hashtags
- Mix popular (#photography) with niche (#seattleheadshotphotographer)
- Create a saved list of your go-to hashtags
- Place hashtags in first comment or after line breaks
TikTok
- 3-5 hashtags is optimal
- Include trending hashtags when relevant
- Always use #photography and your niche
- 3-5 professional hashtags
- Use industry-specific tags (#headshots, #corporatephotography)
- Include location tags for local reach
Troubleshooting
Post failed to publish
Common causes:
- Connection expired: Reconnect the platform
- Content rejected: Check platform guidelines (size, format, etc.)
- Rate limited: Wait and try again later
- Account issue: Check your social account is in good standing
Image quality looks poor
- Upload highest quality images possible
- Avoid heavy compression before upload
- Match platform's recommended dimensions
Wrong time zone
- Go to Settings in your dashboard
- Update your time zone
- All future scheduled posts will use the new time zone
Best Practices for Photographers
Content Ideas
- Portfolio highlights: Best recent work
- Before/After: Show editing process
- Behind the scenes: Lighting setup, location scouting
- Client testimonials: Pair with their photos
- Tips and tutorials: Quick posing or lighting tips
- Personal content: Show your personality
Consistency Tips
- Post 3-5 times per week minimum
- Batch create content (dedicate one day to creating a week's worth)
- Use StudioFlows to schedule a week in advance
- Mix promotional posts with valuable content (80/20 rule)